Designing for life Sciences & Precision Medicine
Alamar Biosciences is advancing ultra-sensitive proteomic technologies through its proprietary NULISA™ platform to power the next generation of precision diagnostics.
Project overview
To redesign Alamar’s Universal Reagent Cartridge, reflecting their premium brand identity while enabling visual differentiation across kit types—all without compromising manufacturability.
Visual Brand Language
Modular Cartridge Design
Elevated Design Aesthetic
Key Achievements
Bringing Precision to Life
Arete transformed Alamar’s cartridge into a visually refined, modular system—combining color, translucency, and brand expression—without altering the underlying architecture.
Key Achievement
Enabled full customization through a universal base with modular label configurations. We infused the Alamar brand DNA into the cartridge elevating the design appeal.
Client Impact
Elevated the perceived value of the cartridge, improving stakeholder confidence and supporting Alamar’s brand in key investor and customer interactions.
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What stood out just as much as Aretes creativity and attention to detail was their professionalism and unwavering focus on ensuring we were satisfied at every stage. Arete made the entire collaboration seamless and genuinely enjoyable. They took the time to understand our goals, iterated with care, and brought a strong sense of ownership to the project.
Peter Vuong
Vice President of Product Management
